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The Marketing crisis that money won't solve
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"The resulting website has exceeded our expectations in the level of sophistication of the technology and what it can provide to us... I can highly recommend the Cracker team for their commitment to seeing the project through to the highest possible outcome within the budget. I have to admit it was an exciting process!"

Peter Kohler - Managing Director
Capability By Design

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Why websites fail to deliver
Brand facts
Adidas
founded: 1928
country of origin: Germany
FACT 1: Adidas produces approximately 60 new footwear designs each year.
FACT 2: The company spends 13% of total group sales on marketing.
FACT 3: Adidas is the second largest company in the sporting goods industry.
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Latest Update »Wednesday, March 10, 2010
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